Cricket Australia and the Australian Cricketers’ Association have signed an agreement with digital collectibles platform Rario and NFT marketplace BlockTrust to launch NFTs and make virtual gaming accessible to fans.
Cricket Australia and the Australian Cricketers Association have signed a multi-year license agreement with Rario and trading company NFT BlockTrust
Cricket Australia and the Australian Cricketers Association have signed a multi-year license agreement with Rario and trading company NFT BlockTrust. The value of NFTs comes from their rarity and the fact that they are traceable and unalterable. Australian cricket has announced its intention to enter the world of non-fungible tokens (NFTs), adding to the already expanding NFT industry in the sport.
In a tweet on Wednesday, Cricket Australia (CA) and the Australian Cricketers Association (ACA) announced a multi-year licensing agreement with Singapore-based collectibles platform Rario and trading company NFT BlockTrust, allowing cricket fans to collect and redeem NFTs of some of Australia’s most memorable cricketing moments.
“A brave new way to recognize the great heritage of Australian cricket,” Cricket Australia’s official handle wrote in a tweet. According to the official statement, “the relationship will help the growth of the game as well as former and current players by highlighting their historic achievements in NFT moments.”
According to the official site, users can collect NFTs of historical events made by players like Aaron Finch, Pat Cummins, and Marnus Labuschagne. “We are pleased to enter the metaverse with our partners Rario, BlockTrust and the Australian Cricketers Association for this historic cooperation, which will offer enormous potential for innovation and fan engagement,” said the CEO of Cricket Australia, Nick Hockley, in a statement.
With an annual gain of 11.2% in March, wholesale inflation has reached a new high. “The game’s deep connection to its past, the passion of our supporters and the appeal of Australian cricketers to a global audience make NFTs a great opportunity for fans around the world to engage.”
“This is an exciting opportunity for Australian cricket,” said Todd Greenberg, CEO of the Australian Cricket Association. “It was reflected in the spirit of cooperation with which the ACA and Cricket Australia worked with Rario.”
“As you begin to learn about NFTs, you will quickly realize how many opportunities exist for players past and present to communicate with fans. We are all excited to bring this program to life with new and inventive ideas in the months coming.
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